Gone are the days of cubicle desks and ‘formal clothing’. Coworking spaces provide a relaxed work environment in which the foundation is already there for your next big idea. Today we will focus why a coworking environment is the best place to nurture your new startup.
Startups often struggle with finding a work environment that gives them the flexibility to scale their team. If you are a startup founder looking to increase your team size within the next few months, signing up for a long-term lease might not be the best idea. You got three new people coming in next month? No problem, in a coworking environment it is easy to rent out a few extra tables and get on track fast. This explains why an increasing number of startups are moving into coworking spaces.
By offering membership options that range from dedicated desks to team offices, coworking spaces can provide the flexibility that so many startups need, especially in the early stages of growth. For instance, a founder with only two or three employees might initially consider hotdesking, before switching to a small office as his/her team expands.
Another reason that startups are flocking to coworking spaces is because they offer an alternative to the day-to-day inconvenience of managing an office space. What if the time and money that you spent on office managers or general maintenance could instead be channeled towards growing your business?
By handling everything from electricity bills to facility management, coworking spaces give startups the opportunity to manage their limited resources more efficiently, so that they can devote all their attention to business matters. All you have to do is come in and start excelling.
Since networking is an essential way for startups to build a solid customer base, it makes sense to find a workspace that fosters organic business connections. Coworking spaces are purposely designed to encourage networking and collaboration. For instance, it’s very easy for members to strike up a conversation in the kitchen over a cup of coffee and meet valuable people who can give them tips from their field of expertise. Coworking spaces also organize social events, which provide a good platform for startups to build their business contacts and potentially gain new customers. This increased visibility can be a great asset for startups – especially if they are looking to generate word-of-mouth for their products or services.
Sourcing freelance talent
For resource-strapped startups that rely on outsourcing, it can often be challenging to build a reliable roster of freelancers and consultants. Since coworking spaces usually attract freelancers across a variety of industries, they can serve as an ideal environment for startups to source talent. Whether you need help with content creation, graphic design or HR, it’s very likely that you can find a fellow coworking member who can do the job. And if your startup can’t afford to pay for these services, you can always arrange for a skill exchange that benefits both parties.
One of the main advantages of joining a coworking space is that it gives you access to a network of experienced entrepreneurs. If you are a startup founder in the early stages of launching your business, it’s incredibly valuable to connect with successful entrepreneurs, so you can tap into their expertise. Startups that opt for coworking spaces often find that they provide a unique support system that helps them to scale their business. With all the benefits provided by flexible working, it’s no wonder that more and startups are breaking away from the traditional office environment.